Marc Tavas is a CREATIVE PRODUCER based between Toronto and Montréal.


For five years, I’ve been guiding the in-house creative team at Wealthsimple to successfully ship editorial content, product campaigns, brand campaigns, and film/still shoots.

For a decade before that, I’ve lived lives across graphic design, art direction, content strategy, account/client services, and project management at agencies and magazines.


PROJECTS:
Wealthsimple “Sluggish”
Wealthsimple “1993–2025”
Wealthsimple Credit Card
Wealthsimple Gold
Wealthsimple “Built For Wins”
Wealthsimple Press Kit
Wealthsimple TLDR
Wealthsimple Magazine
Wealthsimple “Put Your Money To Work”
Wealthsimple “Matching With Mike”
Wealthsimple “The Big Winter Bundle”
Wealthsimple “Built For Possibilities”
Wealthsimple Advisor Portraits
Wealthsimple Foundation “Money Master Class”
Wealthsimple Explains


Email / LinkedIn / Instagram

Wealthsimple Credit Card


PRODUCT LAUNCH (2025)

Wealthsimple has launched the simplest credit card in Canada: 2% cash back on all purchases. And that’s a big deal.



Role: CREATIVE PRODUCER
  • Directed smooth go-to-market campaign production as the glue between product managers, marketing managers, and in-house creatives
  • Owned the product launch’s creative scoping, schedule, staffing, budget, and final delivery
  • Supported the completion of the physical credit card’s design and vendor relationships for its manufacturing and packaging
  • Partnered with Eastend Western (stop-motion artists) to develop the launch campaign’s hero visuals
  • Collaborated with Mike Kazik (photographer) and Tendril (3D studio) to develop the product’s visual identity

Shipped:
  • 🚀 Credit card design
  • 🚀 Credit card packaging
  • 🚀 3D asset library
  • 🚀 Photography library
  • 🚀 Website product page
  • 🚀 8 YouTube ads
  • 🚀 56 outdoor billboard ads
  • 🚀 64 digital ads

Hard launch of the credit card at Wealthsimple Presents
WEALTHSIMPLE (Launch Campaign):
Creative Directors: Jacob Weinstein, Devin Friedman
Copywriter: Carly McCready
Art Director: Chris Walker
Senior Designer: Greg Hergott
Senior Designer, Motion: Leigh O’Neill
Senior Designer, OOH: Doug Padgett
French Copywriters, Sylvain Thomin, Anne Laguë
Senior Producer: Marc Tavas

WEALTHSIMPLE (Product Identity):
Brand Design Lead: Jeshurun Webb
Senior Designer, Physical Products: Elise Assenza
Senior Designer, Brand: Greg Hergott
Senior UX Designer: CJ Flynn
3D & Motion Designer: Jesus Suarez
 Copywriter: Aoife Stapleton
Copywriting Lead: Greg Bolton
Manager, Physical Products: Tanya Stojovic
Senior Producer: Marc Tavas

STOP-MOTION (Nexus Studios):
Directors, Set/Character Design, Sound Design: Eastend Western (Jack Cunningham, Nicolas Ménard)
DOP: Ian Forbes
Art Department: James Hatley, Eve Lloyd Knight, Anna Brooks, Laurence Thérien 
3D Modelling: Andrew Hickinbottom
Stop Motion Animator: Andy Biddle
Motion Control Rig: Justin Pentecost
Motion Control Operator: Stuart Galloway
Colour Grade: Jonny Tully
Sound Mix: Joseph Wilkinson
Exective Producers: Jason Bartholomew, Jo Bierton

3D STUDIO (Tendril):
Creative Directors: Xande Torres, Leo Mateus
Director: Daniel Pommella
Art Director: Daniel Lepik
Producer: Alyssa Molfetta
Executive Producers: Anne Deslauriers, Mary Anne Ledesma

PHOTOGRAPHY (Common Good):
Photographer: Mike Kazik
Lighting Tech: Zackery Hobler
Digital Tech: Paolo Christante
Photo Assistant: Kyle David Phillips
Set Designer: Jess Anderson
Art Assistant: Ross Anderson
Wardrobe Stylist: Jackie Knight
Manicurist: Alyssa Smith
Retoucher: Kevin Luc
Line Producer: Erixon Bernardo
Executive Producer: Julian Nieva
Hand Models: Afiya Francisco et moi 💅

Street Photography: Juan Moncayo, Vishal Marapon
Event Photography: Patrick Ryder